Highlighting Major Tax Savings Opportunities for Executives With Company Stock
Overland Park, Kan. — Konza Global Wealth Group, an SEC registered RIA and fiduciary wealth management firm specializing in company stock strategies and retirement tax planning, today announced the release of its 2026 NUA Strategy Playbook outlining how Net Unrealized Appreciation (NUA) may help eligible investors reduce lifetime tax liability—often by six figures or more, while supporting strategic retirement income planning.
With increased market volatility anticipated for 2026 due to a realignment of supply chains and geopolitical pressures, and more Americans holding concentrated employer stock inside retirement plans, Konza Global’s outlook offers timely guidance for corporate executives, long-tenured employees, and business owners who may be strong candidates for NUA distribution planning.
“NUA is one of the most powerful yet misunderstood tax strategies available to investors,” said David Freisner, CEO of Konza Global Wealth Group. “A single incorrect step—such as rolling employer stock into an IRA—can eliminate the entire tax benefit. Our goal is to provide strategic guidance so investors can make informed, tax-efficient decisions.”
Why NUA Matters in 2026
Net Unrealized Appreciation allows investors to transfer employer stock from a 401(k) into a taxable account and pay long-term capital gains tax on the stock’s growth instead of ordinary income tax, which applies on distributions from an IRA, and is typically higher. According to Konza Global, NUA may be advantageous when employer stock has appreciated significantly, when an investor is retiring or separating from service, when liquidity is needed at retirement, or when an investor expects to remain in a high tax bracket during retirement years.
Top NUA Mistakes Identified for 2026
Konza Global advisors caution that many individuals make critical errors when evaluating or attempting an NUA strategy, including not fully liquidating their employer retirement plan in the calendar year the NUA is initiated, taking prior year distributions, taking a partial instead of a lump-sum distribution that reduces potential tax benefits, inadvertently rolling employer stock into an IRA, misunderstanding the cost-basis reporting, failing to coordinate NUA with Roth conversions or retirement income planning, and overlooking the impact on Medicare IRMAA thresholds. “NUA requires proper sequencing,” Freisner added. “Stock diversification, tax strategy, and retirement income planning must align with a client’s goals. When executed correctly, the tax savings can be substantial.”
Konza Expands Executive Stock Strategy Advisory Services
To address growing demand, Konza Global has expanded its capabilities in employer stock analysis, NUA distribution modeling, executive retirement tax planning, RSU and ESPP diversification strategies, and fiduciary retirement plan guidance for business owners.
Download the 2026 NUA Strategy Guide
Konza Global’s full 2026 NUA Strategy Outlook and downloadable NUA Guide—including case studies, tax planning scenarios, step-by-step flowcharts, and comparison grids—is available here: Net Unrealized Appreciation.
Additional information about the firm and its planning approach is available at: Konza Global.
About Konza Global Wealth Group
Konza Global Wealth Group is an SEC registered, fiduciary wealth management firm headquartered in Overland Park, Kansas, serving clients nationwide with comprehensive financial and retirement planning, tax strategies, company stock advisory services, and business retirement plan consulting. The firm provides transparent, personalized guidance to executives, business owners, individuals and families navigating complex financial and tax-related decisions.
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Konza Global Wealth Group
